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Value Proposition Design Summary

Value Proposition Canvas The Value Proposition Design book is split into two sections. The first section provides the theory which is summarized here. The second section provides instructions on how to develop a Value Proposition.…
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8 Places To Find Excellent Product Roles

How do you get a job as a Product Manager if it’s not something you can study at university? If you have the skills, where are the best places to look? What are the best…
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How To Create An Epic Case Study That Will Get You Hired

How do you set yourself apart from other candidates when applying for a new role? How do you demonstrate your passion and initiative to your prospective employer? How do you demonstrate your skills and knowledge…
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How To Answer A Product Design Question The Right Way

I was recently interviewed for a Product Manager role. Part of my preparation was to make sure I knew how to answer a design thinking question. If you’re hiring a Product Manager or you’re a…
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How To Use Confluence To Write Awesome User Stories

I was recently interviewed for a Product Owner role and asked to provide an example of the work I’ve been doing on my side hustle, useinfluence.io. The response I got was “this is pretty good…
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Scrum or Kanban. Which Is Best For You?

Scrum Agile is a methodology that encompasses several frameworks, the most popular of which is Scrum. Scrum projects are completed by using different “Artifacts.” An Artifact is a word used to reference things in Scrum.…
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Waterfall Versus Agile

Waterfall Project Management A project is a temporary endeavor that has a specific and unique goal, and usually a budget. It has a definite beginning and end. It produces a unique goal e.g. a product,…
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What Are Product Life Cycle And Product Development Life Cycle?

Why Manage A Product’s Life Cycle?  To create successful new products an organisation must, first and foremost, understand its customers, markets and competitors. The aim of product life cycle management is for an organisation assign people, data, processes and…
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How To Create An Awesome Product Strategy

What Is A Product Strategy? It’s important that an organisation have a clear strategy and that the product strategy is intrinsically linked to an organisation’s strategy. A Product Manager must understands an organisation’s strategy, and…
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How To Delight And Surprise Your Customers

Have you ever wondered why customers choose your product over someone else? Have you ever wondered why they keep using your product? Have you ever wondered why they stop using your product and start using…
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How To Interview Like A Product Manager

Ever wondered what the best approach is to Customer Development (CustDev)? This blog provides a practical How To guide. One of the most important skills for a Product Manager is CustDev interviews. During the interview…
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How To Research Like A Product Manager

Before pen is put to paper with regards to the development of a product, a Product Manager must organize how research will be conducted. The research should provide a Product Manager with an intimate understanding…
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What Is A Product Manager?

At the highest level, Product Management is a process that allows an organization to manage the creation of a product or service from idea to production, and finally, retirement. Product Management aims to create exceptional…
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How To Run A Design Thinking Workshop Part 2

In the first part of this blog post series, How To Run A Design Thinking Workshop Part 1,  I discussed what design thinking is, where to start, and the Design Thinking process. In this blog…
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How To Run A Design Thinking Workshop Part 1

This blog post is for anyone who is thinking of running or participating in a Design Thinking workshop. What is Design Thinking? Design thinking, in various forms, has been around for a very long time.…
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How To Create An Explainer Video

Explainer videos are an excellent way significantly increase your conversion rate and and a fantastic way to communicate a lot of your information to your customers quickly, cheaply, and accurately. By following the steps outlined…
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Understanding The Design Thinking Process

Why Design Thinking? What is design thinking and why is it important to a modern organization? Design thinking is umbrella term used to define a group of methodologies i.e. Agile, Scrum, Lean Startup and a…
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How To Create A Customer Persona

If you don’t have a clear answer to the two questions below you will, at best, struggle to get your product into the hands of your perfect customers and, at worst, fail to get your…
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Best Books For Scrum Master Certification

Scrum certifications are becoming more popular as companies move from traditional waterfall styles of project management to the more adaptive and iterative agile and scrum frameworks. If you are looking to become scrum certified, Scrum.org…
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How To Use Quuu To Syndicate Your Blog Content

Creating content is one thing. Distributing it and getting it noticed, shared, and clicked on is another. If you want a tool to significantly boost your blog shares and increase your click rate while lowering…
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How To Hire A Web Developer

Finding good tech talent is difficult. Hiring tech talent is harder again. We share the exact process we’ve developed to hire quality developers. Most businesses need some kind of technical assistance at some point. It…
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What I Learned Interviewing 40 Founders Who Raised Capital

Introduction I began my journey in the startup ecosystem in 2012 while still studying law. My first attempt at building a business was a community-owned renewable energy project. Needless to say, it didn’t succeed. Shortly…
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Confessions Of A Lean Startup: How I Invalidated My Assumptions To Build A Better Product

Introduction  In a previous blog post (under the Status Quo heading) I summarised the process most founders take from ideation to capital raising. To expand on what I wrote in the Status Quo paragraph, this is typically…
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Confessions Of A Lean Startup: How I Invalidated My Assumptions To Build A Better Product

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